In 2020, due to the COVID-19 pandemic the Center had to search for alternative formats for its cancelled mass events. TV projects have been considered as a way to adapt important cultural events of the Krasnoyarsk region to new circumstances, and this way has proved itself valid.
The concert dedicated to the 75th anniversary of the Victory in the Great Patriotic War was broadcast first. Along with the newly recorded performances the program included the recordings of the best moments of the previous concerts. Having been unable to go to the square to watch the parade, to take part in the Immortal Regiment procession, the residents of the region celebrated May 9 in a family circle.
The TV version of the concert "Ot Serdtsa k Serdtsu" (From Heart to Heart) was broadcast on Health Worker Day as a gift to heroes who do their utmost during the COVID-19 pandemic. The TV format was also successfully applied to the concerts on the Social Work Day. Best bands and solo performers of the Krasnoyarsk region put in a good mood everyone who is ready to offer a helping hand to all who need it.
The Center's first TV concerts were broadcast from the Big Concert Hall of the Krasnoyarsk Regional Philharmonic, that is a traditional venue for large-scale festive events. However, it was decided to film the concert to the 90th anniversary of the Russian Airborne Forces in a more informal setting. Urban landscape played the role of the stage and scenery for the concert for the "airborne infantry". Together with artists and combat veterans we sang and recited poetry in parks and courtyards, kept a moment of silence at the Peacekeeping Monument and admired Krasnoyarsk from a bird's eye view.
The next time, an entire city square turned into an outdoor television studio. An open-air three-hour online marathon was devoted to the Minusinsk Tomato Day. The 60-minute TV version included the concentrate of the juiciest moments of the holiday: concerted numbers, interviews with the experienced vegetable growers, gastronomic master classes and the climax of the holiday — presenting the winner of the tomato contest with the new car keys.
Interesting events give birth to wonderful stories. Real stories are always attractive. This fact has provided the basis for the TV program dedicated to the International Day of Older Persons. The representatives of the older generation have become the leading characters of the TV project "We were born for the song". Ordinary Siberians who have past the age of 60 and did not lose their proactive approach to life. Those who do sports, volunteer, study computer technology or grow rich harvest at dachas. The heroes have shared the secrets of unflagging energy and longevity. In response, the words of gratitude and everyone's favorite songs sounded.
It is important to note that due to information support of the TV channel "Yenisei" all the concerts are available to viewers in the most remote corners of the Krasnoyarsk region.
The list of TV greetings will certainly be continued. Online events are put firmly in the plan of the Center for International and Regional Cultural Affairs. See you live!